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Email and Website
Marketing
with
GoldMine
Thur. August 13, 2009
10:00 AM – 11:00 AM (CDT)

Questions? Call -
714-740-1820
Free Trial of IntelliClick
eTrack - E-MAIL CAMPAIGN TRACKING
Enhance your e-mail marketing campaigns with "intelligent" links embedded in your GoldMine® messages. Benefits are:
“Intelligent” hyperlinks, created using the IntelliClick Wizard, are easily inserted into e-mail templates you prepare and send directly from GoldMine®
Details of clicks, opens & unsubscribes are tracked and added to the GoldMine® contact record for each campaign response
The follow-up sales process is accelerated with alerts sent to assigned reps and/or designated recipients.
Metrics from included reports breakdown campaign results for all hyperlinks tracked.
WebNav - WEBSITE VISITOR TRACKING
Go Beyond The First Click!
Instantly know which pages on your web site are attracting attention from your campaign. Developing a “digital profile” of recipient behavior & interests helps
your sales team prepare for their next steps.
The
IntelliClick® WebNav module offers tracked web page views instantly integrated into GoldMine along side e-mail campaign results. You control the time period that subsequent visits to your web site are tracked for each campaign. Think of the way this will improve your website marketing!
TRACKING THAT TAKES ACTION
The
IntelliClick eTrack module provides special “proactive” response options including instant e-mail, text messaging or scheduled call notification(s) to designated recipients; as well as one click information request/fulfillment and event registrations.
GoldMine
Corporate, Premium and Enterprise Editions are supported. The option to send with other applications such as Microsoft Outlook®, Constant Contact® or iContact® is also supported with results tracked directly back to your GoldMine system.